Booze, Bets and Sex That Built America

History | Season 1

Over the course of nearly a hundred years, the fight over alcohol, tobacco, gambling and sex will define the American cultural experience, and help the country come of age. Bold pioneers like Jack Daniel, Adolphus Busch, Buck Duke and Julius Schmid will bring these controversial products out of the shadows and into the mainstream, and build some of the biggest commercial empires in American history. Then, a new generation of visionaries will also lay the groundwork for the state lottery system, the Sexual Revolution and Sin City itself. Each two-hour episode is packed with scintillating historical facts, riveting drama and compelling characters who operate on both sides of the law. It’s a little dangerous, a little taboo, and a lot of fun.

Faction provided color grading for the series, shaping a bold, dramatic look that highlighted both the larger-than-life pioneers and the darker, taboo elements of the story.